Our own brand Pure Passion stands for various types of fruit of premium quality and pure passion for the profession. From sowing at the grower’s, growing, harvesting and delivery to the shelf. Everything about Pure Passion is right: the quality, the taste and the presentation.
This proudly grown and personally inspected selection of fruit comes from reliable partners from Holland and abroad. Throughout the entire process, the utmost care is taken to deliver pure quality. You can see it, you can taste it.
The selection of fruit we present under Pure Passion currently includes strawberries and cherries from Holland, blueberries from Morocco and mangoes from Senegal. All of them meet the high-quality standard we set for Pure Passion, so do you choose for quality? Then you choose for Pure Passion.